User empowerment in digital business and marketing
Content business and applied technologies
Crowdsourced platform business
Data-driven content marketing
Education
Ph. D. in Mass Media, Michigan State University, Digital Marketing Communication (2003)
M.A. in Advertising, Michigan State University (1998)
B.A. in Mass Comm & Journalism, Korea University (1996)
Experience
Head of Digital Business (CDO), Head of Marketing (CMO), CJ ENM
Head of Edelman Digital Korea (EVP)
Head of Global Digital Marketing Team, Cheil Worldwide
